NYFW Highlights: Eva La Cuz @ Flying Solo
Flying Solo’s show at NYFW took place on February 13th at an outdoor location, Soho Rooftop. Flying Solo showcased 83 brands from 18 countries including clothing, jewelry, shoes, bags, and other accessories.
“We’ve always represented fearless young brands, that are not scared to innovate and understand that a market shift always leads to an opportunity as long as you embrace change”, said Elizabeth Solomeina, Managing Director and Co-founder of Flying Solo. “We chose to do a live NYFW show even though it meant significantly more work for us at Flying Solo. It was also extremely challenging to execute in order to comply with all the safety regulations. It would’ve been much easier to organize and host a virtual show but we believed that this was a big moment for independent brands. It was their chance to get significantly more attention so we could not let them down and let the opportunity slip through their fingers”, Elizabeth added. She continued: “Safety was definitely our number one priority, and we wanted to make sure that we kept our guests and staff safe during the event. Everyone was required to wear a mask and temperature checks for staff were mandatory.” said Elizabeth Solomeina
Among the brands that presented their collections at the event was the Minesota based designer, Eva La Cuz, with "The Jewel Collection" featuring dresses inspired by precious jewels.